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CHSA | Awards Nominate

Welcome to the most prestigious awards
for Customer Happiness in the UAE

Nominations for Customer Happiness Awards 2021 are now open!

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About Customer Happiness Awards 2021

Launched in 2018, Customer Happiness Awards is an initiative to recognize the most effective customer happiness strategies at play in organizations that consistently deliver customer happiness! We pride ourselves on being an authentic platform that recognizes meritorious efforts, regardless of the company size. Usually comprising 30+ categories across three broad sections, the award categories are vetted and updated each year by the Advisory Council to ensure they are relevant and reflect the changing market landscape, both locally and globally.

In 2021, we bring a range of 33 categories across three sections that will allow companies to highlight the standard as well as special efforts they launched to stay connected with the customer, especially against the backdrop of the pandemic. We topline Jury Members who are trusted leaders and independent practitioners in the field of Customer Happiness. We intend to continue maintaining the highest standards of transparency and authenticity throughout the awards process, like every year. We do intend to host you to a glitzy and glamorous evening of celebrations, togetherness, and happiness at a physical event, health & safety standards willing.

We hope you participate, in multiple categories, and gain the recognition you deserve for continuing to spread customer happiness in one of the toughest years we’ve ever had!

Read about past conferences

Stages to your Success

Submission of Written Nomination

All approved submissions will be required to submit a detailed nomination write-up along with supporting documents to substantiate the nomination

Announcement of Finalists

On the basis of the detailed nomination write-up, CHSA Jury will announce the finalists of Customer Happiness Awards 2021

Finalist Presentation to Jury

All finalists will make personal 20-minute presentations to the Jury to further substantiate their nomination

Announcement of Winners

The winners are announced on the evening of Customer Happiness Awards 2021 amongst much fanfare and glamour

HURRY UP!

Nominations for Customer Happiness Awards 2021 will open soon

Why Nominate

Reasons to Nominate

Skyrocket Brand Credibility by 80%
Leverage Massive Marketing
Interact with top Happiness Experience (HX) experts from 3 continents

Winning an award enhances employee morale, increases brand credibility and positively impacts investor confidence. Avail these benefits by participating in Middle East's landmark Customer Happiness Awards!

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Customer Happiness Awards 2019 highlights


Awards Highlights


Presentation Highlights


Jury Speaks

Meet the companies and inspiring individuals who have won at Customer Happiness Awards in the last few years
Meet Past Winners

Past Jury Members
Debbie Stanford-Kristiansen CEO, NOVO Cinemas
As an accomplished leader with more than 25 years of experience in the entertainment, events and hospitality industries, Debbie is a CEO with an extensive understanding of public, government and private organizations. Since taking on the role of the CEO of NOVO Cinemas in 2013, Debbie has worked with her Executive team to bring Novo Cinemas to new heights, from a standard cinema experience to an innovative entertainment hub through strategic partnerships, technological advancements, new experience offerings and alternative content opportunities for consumers. Under Debbie’s guidance, further expansion throughout the GCC will see Novo Cinemas enter the newly opened Saudi Arabia cinema market. The impact of Debbie’s leadership is reflected in the multiple awards that have been conferred to her. In September 2018 Debbie was crowned ‘Female CEO Of The Year’ by CEO Middle East Magazine and named as one of the 12 Women of Substance 2018 by Khaleej Times. In 2019, she has been named one of the Top 30 most influential women in the Arab World By Arabian Business and #5 of Top 50 Women in Global Cinema by Celluloid Junkie, Box Office Magazine in collaboration with industry Trade body UNIC.
Jeevan J D'Mello CEO Zenesis Corp, Author, Happiness Evangelist
Popularly known as the ‘Father of Community Management in the Middle East’ Jeevan is the pioneer of the Community Management industry in the region. An architect by profession, he set up the region’s biggest community management company for Emaar Properties, managing some 170 towers and 13,000 homes and the tallest tower in the world, Burj Khalifa. An author and a US-accredited and RERA-authorised lecturer, he was first certified community management professional in the Middle East earning the world’s top educational credentials. In 2011 he received the Community Association Institute's 'Rising Star Award' and in 2014 the prestigious 'President's Award' in the USA. A regular on the international speaking circuit, he has spoken in conferences and workshops around the world. He sits on the US-based institute’s Board of Trustees and also serves as the President of its Middle East chapter.
Joe Tawfik Chief Executive Officer, Kinetic Consulting Services
Joe Tawfik is an industry veteran with 25 years of experience of which he has spent the better part of 2 decades as the global CEO of business service companies across Australia, Asia Pacific, and the Middle East. Joe has led and expanded these companies using strategies that leverage innovation and customer experience excellence. Joe has provided consulting for a number of blue-chip clients, such as Vodafone, VIVA Telecom, Emaar Properties, Farah Experiences, Nissan Motors, ING, and Air France. Joe has authored a business bestseller titled Experience My Brand: How Successful Companies Develop Loyal Customers and Increase Profits. He also writes and consults on artificial intelligence and its benefits to corporate organizations. His consulting company, Kinetic Consulting Services, was selected in 2018 as a knowledge partner for the 2018 World Government Summit based in Dubai. The topic of the published paper was on how governments can benefit from automation and AI.
Craig Lee Customer Experience, Transformist, Speaker, Advisor, and Coach, Activate Experience
Craig Lee helps organisations improve business results by challenging the way they think, relate and emotionally engage with customers. He helps drive customer centricity and reshapes customer experiences across multiple touch points. He has a unique understanding of brands, customer needs and behaviours and what this means in the delivery of practical, deliberately designed and profitable customer experiences. Craig has worked on customer-centered change in the financial services, telecoms, luxury retail, technology, education, hospitality, healthcare and travel sectors. He advises and coaches globally on customer experience, employee engagement, integrated marketing and bringing brands to life. He is an international keynote speaker on Customer experience and business transformation. Craig is currently the Customer Experience Director at Activate Experience and more recently Craig held the position of Customer Experience and Brand at Emirates. He is also a co-founder of TribeCX. He holds an Industrial Psychology degree from the University of Stellenbosch, South Africa.
Hani Masgidi Managing Director, Info Media Consultancy
Hani is the CEO of Info Media Consultancy, a sought-after public speaker and entrepreneur with 20+ years of extensive experience with Business Operations, Strategy Development, CRM, Customer Experience Management, Customer Happiness, Sales, Marketing, Social / Digital Media Marketing, and Team Management. He has worked in leadership positions in illustrious organizations like Aw Rostamani Holdings, Nakheel, Etisalat and more. He is a dynamic and resilient expert with integrated business skills on building strong relationships at all levels of business, with diverse services & products towards attracting, retaining & delivering Customer Happiness.
Jorge Castellote Founding Partner, Innoway
Jorge helps big corporations in the Middle East build their innovation capabilities. He also collaborates with incubators in the UAE to help startups on their business challenges. Founding partner of innoway, Jorge works closely with top management professionals in big corporations in the Middle East to embed innovation in the development of their corporate strategies. Jorge, following the value proposition of innoway, helps organizations improve their innovation results following the lean startup approach. Jorge has worked for large corporations across different industries in Europe (Philip Morris, MAPFRE, Iberdrola), Middle East (Dubai Chamber of Commerce, Dubai Water and Electricity Authority (DEWA), Emirates Identity Authority, Abu Dhabi National Exhibition Center (ADNEC), Saudi Arabia Monetary Authority (SAMA), amongst others) and Africa (Central Bank of Nigeria, Standard Bank). Jorge is also the co-organizer of Lean Startup Circle Dubai (1000+ members) and mentor for startups to help them address their business challenges. Jorge collaborates pro bono with Grow Movement, a Non-for-Profit organization that helps entrepreneurs in East Africa.
Andrew Burgess CEO, UGC Factory
When Andrew landed in Dubai 2007, being one of the early adopters of social media, he worked with large digital agencies, specialising in conversation and viral marketing. After a decade, he moved on to specialising in SaaS platforms and UGC. Andrew has worked with over 100 brands in the Middle East & Asia, including Atlantis The Palm, One&Only, Emaar, Six Senses, Rove Hotels, RAK TDA, DCT Abu Dhabi, Coach, Bloomingdales, Harvey Nichols, MAF Retail and Al Tayer Retail, executing successful UGC strategies. At the start of 2018 Andrew launched the world's first full service user generated content agency, he is now the official channel partner ME for Stackla and their UGC specialist. In 2018 Andrew was recognised as Digital CEO for the Middle East by Global CEO monthly. Andrew is regularly seen on stage and has been a keynote speaker at shows such as Arabian Travel Market, DigiConf, Seamless, RetailTech, eCommerce show, Customer Experience Show, Media360, Digital Media Forum, GITEX, HSMAI Conference, Aviation Show, Cityscape and the Loyalty Show.
Anas Almarie PwC's Academy Faculty, Trainer, Speaker, Co-Host
Anas Almarie is a social media guest faculty at PwC’s Academy - Middle East, in parallel he is the Director of Social Media Solutions & Training specialising in government and corporates at UAE-based Social Station. Additionally, Almarie was awarded by Dubai Internet City in 2015, Almarie currently judges and acts as chair across six regional & international awards. In academia, Almarie is a former lecturer at the University of Sharjah; he’s also a visiting lecturer and trainer at various universities and business schools in the UAE and the Middle East. In the media, Almarie is a TV, radio and printed press guest and contributor, author and keynote speaker across Asia, Middle East & Africa; he also Co-hosts the weekly live show #HRMEChat in affiliation with SHRM - MEA.
Dr. Louise Lambert Editor, Professor, Happiness Expert
Dr. Louise Lambert is a positive psychologist, practitioner, and researcher who wears many hats in the UAE and region. As the Director of Happiness and Wellbeing Programs with Global Communications Agency, she oversees the creation of practical solutions derived from her research to assist businesses and organizations implement business efficiency and wellbeing projects. To achieve these aims, a holistic approach to problem-solving is adopted including employee workshops and development modules, policy review and prescriptions, and the creation of strategies to be adopted so that organizations can contribute to the overall happiness and wellbeing of the communities in which they work.